Disney Has Rebranded 20th Century Fox

On Monday Disney announced they would be rebranding one of its TV studios, 20th Century Fox Television, as 20th Television, according to CNN. The new title will keep parts from the studios name. The remaining resources from Fox such as the Fox Entertainment, Fox Sports and Fox News are a part of Fox Corporation, unrelated to Disney.

Due to Disney dropping the Fox name from its 20th Century Fox film brand in January, the company renamed the studio as 20th Century Studios. The deal between the companies closed a $71 billion deal to acquire many of Fox’s assets last year. The well known logo and title card, which has the words 20th Television stacked above spotlights, will stay the same minus the excluded words, according to CNN.

“Our new studio names and logos mark a new day for ABC Signature, 20th Television and Touchstone Television while honoring their rich histories and the creative power of The Walt Disney Company,” Craig Hunegs, Disney television studios president, said in a statement via CNN. The new presentation of the studio will appear on new episodes of 20th Television TV series starting this fall. Older titles will maintain the former logo and name.

Olivia Lyda: I am a writer for MXDWN and study communications, journalism and writing at the University of Colorado Boulder.
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