

Loni Anderson (S.W.A.T., The Incredible Hulk), star of WKRP in Cincinnati, died Sunday surrounded by her family in Los Angeles according to Deadline. During her career, Anderson earned two Emmy nominations in 1980 and 1981 for Supporting Actress in a Comedy or Variety or Music Series, in addition to three Golden Globes.
Anderson’s publicist, Cheryl J. Kagan, said to Deadline that Anderson died of “an acute prolonged illness.”
“We are heartbroken to announce the passing of our dear wife, mother and grandmother,” Anderson’s family added.
Deadline writes that WKRP in Cincinnati was a CBS sitcom about the eccentric staff of a struggling Ohio Top 40 rock radio station, and Anderson’s most well-known role is that of witty receptionist Jennifer Marlowe. Her character was far removed from the typical “dumb blonde” trope one sees on television and film, as Jennifer was very much competent and capable among her coworkers, who were notably not. Deadline notes that she refused to do typical receptionist chores, such as getting coffee for her coworkers or take dictation. The show was created by Hugh Wilson (Frank’s Place, The Police Academy) and ran between 1978 through 1982. True to Jennifer’s extreme capability, Anderson appeared in 89 out of the total 90 episodes of the show.
According to Deadline, Anderson at first turned down her WKRP role, saying she liked the show but not the role. “I went in and sat on my little soapbox: ‘I don’t want to play this part because she’s just here to deliver messages and is window dressing.’ Then Hugh said, ‘Well, how would you do it?’” Anderson said, recounting her now famous interpretation of Jennifer. “‘Let’s make her look like Lana Turner and be the smartest person in the room.’”
Anderson is survived by her husband Bob Flick, daughter Deidra, son-in law Charlie Hoffman, son Quinton Anderson Reynolds, grandchildren McKenzie and Megan Hoffman, stepson Adam Flick, and wife Helene, step-grandchildren Felix and Maximilian, Deadline writes.
