Netflix is making strategic moves from their upcoming spin off series, Squid Game:Challenge. Instead of just dropping one season, the streaming company decided to release the challenges in batches of episodes. Netflix’s decision to release the show in batches of episodes is a strategic one, aiming to prolong the excitement and engagement surrounding the series. Netflix’s plan on releasing the episodes in batches was directed to prolong the excitement and anticipation of the upcoming spin-off. According to Deadline,” Netflix have used the batch strategy in other tv series on their platform”. This approach would also prevent spoilers from spreading, and to allow the fans that have fallen behind to catch up without the pressure.

This new approach to binge-watching may make some fans miss the traditional binge-watching experience, but it may also increase anticipation and encourage discussion about the show’s twists and turns. The released format was deemed successful and have been used by other streaming platforms. Netflix continues to evolve to meet the ever-changing demands and habits of its global audience, which is a testament to how streaming platforms like Netflix continue to evolve. Currently, Netflix has not revealed on the number of episodes that will be present for each batch.

According to a previous post by mxdwn, “the highly anticipated spin off is set to replicate the challenges from the Korean drama. It is scheduled to be released this November”.The show promotes itself as being the biggest reality series ever created. In anticipation of the spin-off, in which a new perspective of the universe of  Squid Game  will be explored, fans have been eagerly anticipating it.

As Squid Game: The Challenge prepares to make its debut, viewers can look forward to a unique and engaging experience, thanks to Netflix’s innovative release strategy that aims to keep the suspense and excitement alive throughout the series’ run.